Companies are increasing their investments and marketing spend in social media more than ever. Many companies with these investments are seeking ways for more affordable / low cost social media marketing. Here are some ways to take a measured, cost-effective, approach. Pick Your Battles Many marketers have realized that their companies don’t need to be … Continue reading “Effective Low Cost Social Media Marketing Calls For A Measured Approach”
Month: April 2019
Accounting Rules for Meals and Entertainment Deduction
In the course of operating your business, you probably spend time and money “wining and dining” current or potential customers, vendors and employees. As you’re reviewing business expenses, you might be wondering what you can deduct on your tax return for these expenses. Accounting rules for meals and entertainment changed under the Tax Cuts and Jobs … Continue reading “Accounting Rules for Meals and Entertainment Deduction”
How To Help Reduce Stress In Employees
Absenteeism has typically been a thorn in the side of many companies. But there’s a flip side to employees failing to show up to work. This is what we call, “presenteeism,” when employees come in to work unwell or put in excessive overtime. Here we are addressing this issues and how to help reduce stress … Continue reading “How To Help Reduce Stress In Employees”
Dividing A Business In A Divorce: Pay Attention To The Tax Implications
If you’re getting a divorce, you know it’s a highly stressful time. But if you’re a business owner, tax issues can complicate matters even more. Your business ownership interest is one of your biggest personal assets. And of the interest, your marital property will include all or part of it. It’s imperative to thoroughly go … Continue reading “Dividing A Business In A Divorce: Pay Attention To The Tax Implications”
Responding to the Nightmare of a Data Breach
A data breach is every business owner’s nightmare. Should hackers gain access to your customers’ or employees’ sensitive data, the very reputation of your company could be compromised. And lawsuits might soon follow. No business owner wants to think about such a crisis, yet it’s imperative that you do. Suffering a data breach without an … Continue reading “Responding to the Nightmare of a Data Breach”